Published Tuesday, October 18th, 2011, by Mike Sullivan.
Sequoia Capital is making a big bet on the mobile workforce. In its latest investment, the venture capital firm is spending $30 million to infuse cash into MeLLmo.
How much is your business center betting on the mobile workforce?
MeLLmo develops mobile applications that allow users to view and interact with critical business information on-the-go. MeLLmo will use the money to develop Roambi products, expand its San Diego headquarters, and grow its global presence.
The firm’s latest product, Roambi Flow, is an information publishing platform that lets mobile workers create and share all types of business information and intelligence via an intuitive, digital magazine-like report or publication on the iPad.
“In today’s 24×7, world, busy employees at all levels of the organization need convenient access to reports and data, while in the office or on the go, right from their mobile devices.” says Greg McAdoo, a partner at Sequoia Capital. “With 86 percent of Fortune 500 companies deploying or testing iPad in their enterprises, Roambi is riding the wave of iOS device penetration into corporations worldwide which has positioned them as a market leader in enterprise mobile applications."
Sequoia isn’t just blindly betting. MeLLmo has seen its customer base grow to include many of the world’s largest companies and organizations such as Primerica and Vodcaom SA. Roambi customers, resellers and partners now in 14 countries worldwide. This isn’t MeLLmo’s first capital investment, either. The company previously raised $20 million from individual investors and the company’s founders.
Santiago Becerra, chairman, CEO and co-founder of MeLLmo, made an important statement: enterprises and small-to-medium sized businesses alike have embraced the iPhone and iPad as business tools, making it possible for employees to view and interact with important company data in a revolutionary way.
These technologies are driving the mobile workforce to new heights—and they are also driving a paradigm shift in the business center. So again, how much is your business center betting on the mobile workforce?
It doesn’t take $30 million—or anywhere near it—to position your business center as the go to place for iPad-toting mobile workers looking for a place to slow down for a moment and tap into the business services that you offer. Are you ready to accommodate this growing demographic?